Brands can grow and nurture their audience organically by creating content that engages and inspires their audiences.

Marketers can also pursue virality and organic growth to build up their LinkedIn presence. With Linkedin Ads, you can choose your target audience based on location, job title, and other factors. Growing your audience on LinkedIn includes creating content (like video!) that builds credibility with your target audience, invites them to learn more about your business, and encourages them to interact with your content.īrands can employ LinkedIn Ads, which are similar to Google AdWords or Facebook Ads, to build targeted campaigns for professional audiences that can contribute to a marketing funnel. LinkedIn marketing is a strategy allowing marketers to grow and engage and audience on Linkedin. How Minjae Ormes (VP, Global Brand & Consumer Marketing at LinkedIn) sees LinkedIn Marketing in her first 90 days.3 LinkedIn marketing hacks from Vimeo’s social media team.5 reasons a LinkedIn marketing strategy can impact your business.3 tips to improve your Linkedin marketing strategy.

Using linkedin for marketing